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DATA & INSIGHT & GROWTH.

Organizational Business Solution Provider

Who are we?

INFO Center is a an Organizational Business Solution Provider based in Damascus, Syria
We help international and local businesses make informed decisions before, during, and after their entry to improve performance, efficiency, and sustainable growth by understanding their Business needs
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Vision

Empowering businesses to achieve sustainable growth through intelligent solutions

Mission

To support business operations in Syria by transforming complexity into clarity

Values

Client – Centricity, Accuracy, Confidentiality & Data protection, Accountability, Reliability, Transparency, Integrity

Services

Featured Services

Market Census & Trade Intelligence

We systematically collect and analyze data, which involves the identification, enumeration, profiling, and geo-mapping of all relevant POS outlets from key trade sectors in Syria to provide the following:

  • Complete verified outlet database
  • Market universe size by territory
  • Channel-wise segmentation
  • Distribution coverage analysis

Our market census service gives businesses reliable insights to support planning, expansion, and investment decisions. By turning raw data into clear intelligence, we help you reduce risk, uncover opportunities, and act with confidence in a complex market environment.

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Commercial Regulatory Affairs

We provide detailed guidance on the regulatory and commercial landscape of Syria, ensuring compliant, efficient, and strategically aligned market entry, and provide comprehensive legal and administrative support, through a qualified professional legal team who will advise on the following:

  • Legal consultation & structuring
  • Company formation and registration
  • Licensing and regulatory approvals
  • Tax and Financial Registration
  • Banking services
  • Product registration and approvals
  • Import and Customs compliance
  • Ongoing Regulatory Compliance

Our retail audit solutions help businesses understand how their products perform inside stores and how they compare against competitors. We provide clear, actionable insights to improve execution, increase sales performance, and strengthen market presence.

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Market entry structuring

We support the business with the following:

  • Market opportunity assessment : Industry analysis, demand validation, competitive landscape mapping
  • Mode of entry (entry strategy design) : Selection of optimal entry mode (JV, distributors, partnership, etc..), that activates start-up and fast track growth in shorter period of times.
  • Comprehensive readiness to establish a complete operational environment : We are also capable to support in the complete setup of a head office and branch network, and furnish it with all necessary furniture & equipment, through our experienced logistic & IT professional partners.

Our regulatory affairs service helps companies avoid delays, reduce legal risks, and operate in full compliance with local laws. We simplify complex regulations so you can enter the Syrian market with confidence and clarity.

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Recruitment & Development

We support through:

  • Talent market mapping & intelligence
  • Targeted Executive & Professional search
  • Rigorous screening & Assessment

We also provide the best quality training to keep all members at top edge competitiveness through our affiliated professional network, with comprehensive set of training programs for the various levels of the organization with a specific and outstanding focus on the sales function.

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Retail audit

We conduct an in-store collection and analysis of data to capture the following:

  • Distribution Metrics - Numeric distribution, Weighted distribution
  • Shelf & Visibility - Shelf space allocation, Share of shelf vs competitors, Planogram compliance, Product placement quality
  • Stock & Availability - Out-of-stock levels, SKU presence, Range assortment
  • Pricing - Retail price monitoring, Promotional pricing, Discount depth
  • Promotions - In-store displays, POS materials, Trade promotions
  • Competitive Intelligence - Competitor pricing, New launches, Promotional activity

Our retail audit solutions help businesses understand how their products perform inside stores and how they compare against competitors. We provide clear, actionable insights to improve execution, increase sales performance, and strengthen market presence.

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Financial consultancy

We provide full financial advice and tax consultancy in accordance with Syrian financial regulations, through our certified partners, to ensure full compliance, optimize tax efficiency, and minimize risk.

  • Income tax compliance and planning
  • Salary and wages tax management
  • Full alignment with Syrian financial regulations

Our regulatory affairs service helps companies avoid delays, reduce legal risks, and operate in full compliance with local laws. We simplify complex regulations so you can enter the Syrian market with confidence and clarity.

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Services

Why choose INFO center?

Your trusted source for accurate data and reliable market intelligence in Syria.

Actionable Intelligence

Ability to deliver insights despite complex conditions.

Deep Local Market Expertise

Strong understanding of Syrian market dynamics and behavior.

Insights in Complex Conditions

Accurate intelligence even during uncertainty and change.

Ethical Research Practices

Transparent, secure, and professional data handling.

Nationwide Network

Coverage across all major Syrian cities and regions.

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Ammar Mahayni

Founder & Managing Director – Profile

20+ years of professional experience in Syria’s commercial markets, providing him with deep insight into local dynamics.

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Ammar Mahayni

Founder & Managing Director – Profile

Held various senior roles in sales and management, with some of the world's most recognized and respected organizations, such as Nestle Middle East, and Aujan-Coca Cola Beverage Co., providing first-hand understanding of market entry, regulation, and distribution challenges.

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Ammar Mahayni

Founder & Managing Director – Profile

Established network across parent-companies, local distributors, and regulatory stakeholders in Syria — enabling access to actionable contacts and reliable market intelligence.

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Ammar Mahayni

Founder & Managing Director – Profile

Strong track record of navigating complex, high-risk, low-visibility markets, which aligns perfectly with the need for credible data and trusted guidance in Syria today.

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Ammar Mahayni

Founder & Managing Director – Profile

with INFO Center now launching, Ammar brings not just ambition but proven local expertise — helping clients mitigate risk and seize opportunity during this transitional moment in Syria’s market.

Clients

CHECK OUR Target Client

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FMCG & Market Research

We support FMCG companies and research firms with accurate market data, trade insights, and performance analysis to improve strategy and execution
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NGOs & International Organizations

We help NGOs and international organizations understand local markets, assess risks, and plan effective interventions based on reliable field intelligence.
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Investors & New Market Entrants

We guide investors, distributors, and new businesses with market insights, regulatory understanding, and risk evaluation to ensure confident market entry.

Contact

Address

Midan, Damascus, Syria

Call Us

+963 930 333 666

Email Us

info@infocenter-syria.com

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